Between March 11-15, dozens of farmworker women and men and consumer allies will converge in New York City for a five-day Freedom Fast outside the offices of Wendy’s Board Chair Nelson Peltz on Park Avenue in Midtown Manhattan. The fast will demand that Wendy’s join the CIW’s Fair Food Program, a social responsibility initiative designed by farmworkers that has finally put an end to the sexual harassment and assault for tens of thousands of workers by harnessing the purchasing power of more than a dozen of the world’s largest retail food companies. All of the major fast-food brands have joined, except for Wendy’s.
Rather than join the most effective human rights program in agriculture today, Wendy’s abandoned its longtime Florida tomato suppliers and shifted its purchases to the Mexican agriculture industry. There, abuses are endemic, impunity reigns, and women are forced into silence by fear, violence, and corruption. Farmworkers’ Freedom Fast will thus also protest the ongoing human rights abuses faced by workers in Mexico’s produce industry.
The Freedom Fast will culminate in a major Time’s Up Wendy’s March on Thursday, March 15 at 5:00pm starting at Dag Hammarsköld Plaza in New York City. Join us to support The Freedom Fast on March 15thin NYC!